Timber Exchange helps ELE gain market visibility and improve operational efficiency

Find out how Timber Exchange empowered ELE Sawmill's market visibility and operational efficiency. Originating in Hälsingland, Sweden, ELE Sawmill has expanded since 1909, boasting 11,300 hectares of forest holdings and operations on 9,300 hectares. While traditionally focusing on Europe, ELE faced barriers to global expansion—language, bureaucracy, and market access. Hindered by limited digital outreach, COVID-19 exacerbated these challenges, stalling MENA market entry. Seeking solutions, MD Maria Rylander partnered with Timber Exchange, leveraging their specialised marketplace and digital tools for the timber trade. The collaboration streamlined ELE's entry into MENA, transcending barriers and enhancing its global footprint.